Startup Secures $12M to Launch Amplify Asset Suite in US
Paxos Labs Raises $12M to Launch Amplify Digital Asset Suite for US Platforms
Paxos Labs has raised $12 million to support the launch of its Amplify digital asset suite, a product line aimed at helping US platforms offer crypto-related features.
The funding is intended to back the rollout of Amplify, which Paxos Labs is positioning as an infrastructure suite for digital assets. The focus on US platforms suggests the company is targeting institutions and consumer-facing services that want to add crypto capabilities while operating within the constraints of the US market.
Product suites like Amplify typically matter because they can reduce the technical and operational burden for platforms that want to integrate digital asset services. Rather than building custody, trading, or settlement systems from scratch, platforms often look to specialized providers that package these components into a compliant, developer-friendly offering.
The launch also arrives in a period when US-facing crypto offerings are increasingly shaped by regulatory expectations and risk management requirements. In that environment, infrastructure providers have become central to how mainstream platforms experiment with or expand digital asset support.
No additional details were provided on the investors involved, the company’s valuation, or a timeline for the Amplify rollout.
