Strive Leverages Saylor’s Playbook, Secures 638 Bitcoin Funding

Strive follows Saylor-style Bitcoin treasury strategy after raising funds equivalent to about 638 BTC

Strive’s SATA preferred stock generated an estimated $55 million this week, an amount that would be enough to purchase roughly 638 bitcoin, according to a weekly dashboard snapshot referenced in the source material.

The financing adds to a growing example of a playbook popularized by MicroStrategy (now rebranded as Strategy): raise capital from investors and deploy it to accumulate Bitcoin for the corporate treasury.

The source notes that Strive’s SATA shares traded three out of five sessions below the price level at which new issuance stops, a detail that highlights how the funding mechanism can remain active even when market pricing moves around key issuance thresholds.

Among public companies holding Bitcoin, Strategy remains the clear leader. MicroStrategy holds 847,666 BTC, more than any other listed firm, according to BitcoinTreasuries data. Strive ranks fifth among public holders with 27,462 BTC, the same dataset shows.

Michael Saylor, Strategy’s executive chairman, publicly endorsed the broader trend of “Bitcoin-powered” issuers, arguing that additional corporate buying increases demand for an asset with a fixed supply. In his view, a higher Bitcoin price would lift the value of both companies’ holdings.

The relationship between the companies also extends beyond similar treasury policy. In March, Strive purchased $50 million of MicroStrategy’s STRC shares, tying Strive more directly to Strategy’s financing ecosystem.

In public commentary, Strive CEO Matt Cole has framed the firm’s aggressive accumulation as part of a broader shift in investor needs and monetary trust, citing weakening confidence in traditional income solutions and a desire for alternatives. He previously said Strive increased its Bitcoin holdings to 20,000 from 5,000 the prior fall during a Bloomberg Television appearance dated June 23, 2026.

The developments matter because they underscore how corporate Bitcoin treasuries are increasingly shaped not just by spot market purchases, but by structured capital raises—often through preferred shares or other instruments—designed to continuously fund additional buying.